Valar Space: financial strategy for a deep-tech SaaS
Valar Space combined deep-tech software, financial strategy, and public funding to scale its satellite flight-dynamics SaaS with control.
What we’ve achieved together
Real results from startups that chose to professionalize their finance function with The Startup CFO
Valar Space combined deep-tech software, financial strategy, and public funding to scale its satellite flight-dynamics SaaS with control.
Learn how MiniTales built its business plan, secured initial funding and structured its financial strategy with The Startup CFO to become a fundable AI startup.
Discover how a Spanish scaleup evolved from launching its first satellites to scaling a constellation with a solid financial foundation and strategic CFO support.
Ready-to-use tools
Access a SaaS Metrics template designed to track ARR, MRR, churn, efficiency and growth using the same metrics VCs and investors rely on when evaluating a company.
Access the reporting template we use with startups to analyze P&L, manage cash flow, track key KPIs and anticipate critical growth decisions.
Practical templates to build a solid business plan, organize your cap table, and make smarter financial decisions as your startup scales.
Upcoming webinars
Learn how cohort analysis helps startups understand retention, churn, upsell and product market fit beyond basic revenue metrics.
Learn how SaaS startups should track MRR, ARR, churn, bookings, revenue recognition, LTV, CAC and sales efficiency to understand real business health.
Learn how startup business models work, from SaaS and marketplaces to e-commerce, fintech, data and R&D-heavy companies, and how each one should be analyzed.
The Startup Insights
Learn what a startup financial report should include, how often to update it and how to connect KPIs, cash, forecasts and investor communication.
Discover what a management buyout is, when it makes sense, and which financial aspects to review before buying a company from within.
Learn how a fractional CFO for SaaS connects recurring revenue metrics, margins and cash to guide pricing, hiring, growth and fundraising decisions.
LETTER OF THE MONTH
Jaime Medina
Managing Partner at The Startup CFO
Discover why LTV and CAC are not enough to assess a startup, and how payback, cash, market size and scalability complete the picture.
Vanity metrics can paint an overly optimistic picture. Jaime explains which figures really matter when measuring revenue, growth, cash and sustainability.
Deciding who should receive phantom shares is a key strategic choice. This article explores the risks, employee perception, and how to structure distribution effectively.
Determining how much phantom shares to allocate is key to balancing team incentives and investor dilution. This guide explains typical benchmarks and how to make the right strategic decision.
The innovative startups setting the pace of the entrepreneurial ecosystem every month
C. de Orense, 12, 1º 4,
28020 Madrid
699 14 17 49
C. de Orense, 12, 1º 4,
28020
Vía Augusta, 74, Gràcia
08006
